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International Franchising, U.S. Exports

Chile Keeps Warming to U.S. Franchising

Chile loves American products. Last week, at a Trade Mission reception in Santiago, Chile, I enjoyed skewer hors d’oeuvres of fresh California strawberries and Hawaiian pineapple.

Add a few other U.S. imports, such as the Apple Store and KFC, and you will see that American brands abound. For decades, Chile has offered an economically stable and receptive market for U.S. brands. If you stroll through a shopping district or visit any mall, you will see diverse logos of American services and products.

Read more the opportunity for U.S. concepts in Chile from this International Franchise Association article.

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About rayhays

Ray Hays is an international executive and Member of the District Export Council of Arizona. Ray has over 20 years experience in franchising management, international business development and small business growth. He has field experience in over 50 countries, working for global market leaders in the service sector. He holds an MBA from the Thunderbird School of Global Management and a BS from Georgetown University.

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